Genesis Roots Midwifery Privacy Policy

Genesis Roots Midwifery ("Genesis Roots," "we," "our," or "the practice") respects your privacy and is committed to protecting the personal and health information entrusted to us.

We believe every woman and family deserves care that honors dignity, trust, and confidentiality. This Privacy Policy explains how information may be collected, used, stored, and protected when you visit our website, communicate with our practice, or receive care from Genesis Roots Midwifery.

This policy applies to visitors and users of our website, online forms, scheduling tools, and communication systems.

1. Information We Collect

A. Information You Provide

We may collect information you voluntarily provide, including:

• Name
• Email address
• Phone number
• Appointment requests
• Questions or messages submitted through forms
• Information shared when requesting services or communicating with our practice

B. Health Information (Protected Health Information)

When you become a client of Genesis Roots Midwifery, we may collect health information necessary to provide care, which may include:

• Health history
• Pregnancy and birth information
• Care notes and assessments
• Relevant medical records
• Emergency contact information
• Insurance or payment information, if applicable

Protected Health Information (PHI) is handled according to applicable privacy laws, including the Health Insurance Portability and Accountability Act (HIPAA), when applicable.

C. Website Information

When you visit our website, limited information may be collected automatically, such as:

• Device information
• Browser type
• IP address
• Website pages visited
• General website usage information

This information helps improve website performance and user experience.

2. How We Use Information

Information may be used to:

• Provide midwifery care and related services
• Respond to inquiries
• Schedule appointments and consultations
• Communicate regarding services or care
• Maintain client records
• Improve our website and practice operations
• Send updates when you choose to receive them

Genesis Roots Midwifery does not sell personal information or health information.

3. HIPAA, Privacy & Confidentiality

We take confidentiality seriously.

Protected Health Information is:

• Safeguarded using reasonable administrative, technical, and physical protections
• Accessed only by authorized individuals
• Used for appropriate healthcare, administrative, or legally permitted purposes

Health information may only be shared:

• With your authorization
• For coordination of care when appropriate
• As required by law
• For safety, reporting, or compliance obligations

Clients may receive additional information regarding HIPAA rights through our Notice of Privacy Practices.

4. Online Forms, Email & Text Communication

Online forms and digital tools are used to help communicate efficiently with families.

Please understand:

• Standard email and text messaging may not always be fully encrypted
• Contact forms should not be used for medical emergencies
• Urgent medical concerns should follow instructions provided by your care team

By providing contact information, you may receive communication related to your inquiry, appointments, or care.

5. Third-Party Services

Genesis Roots Midwifery may use trusted third-party systems for:

• Website hosting
• Scheduling
• Forms
• Communication
• Practice management
• Analytics

These services are used to support practice operations and are expected to protect information according to applicable privacy and security requirements.

6. Your Privacy Rights

Depending on applicable laws, you may have rights including:

• Requesting access to your health records
• Requesting corrections
• Requesting certain privacy restrictions
• Requesting confidential communications
• Receiving information about certain disclosures of your records

Requests may be submitted directly to Genesis Roots Midwifery.

7. Data Security

Genesis Roots Midwifery uses reasonable safeguards designed to protect personal and health information.

While no electronic system can guarantee complete security, we are committed to protecting your information and maintaining responsible privacy practices.

8. Children's Privacy

We do not knowingly collect personal information from minors through our website without appropriate parental or guardian involvement.

9. Changes to This Policy

This Privacy Policy may be updated periodically. Updates will be reflected by the "Last Updated" date at the top of this page.

10. Contact Genesis Roots Midwifery

For privacy questions or requests, please contact:

If you believe your privacy rights have been violated, please contact us so your concern can be reviewed.